Whiteflash “W-Prong” engagement ring designed to enhance the shape and brilliance of princess –cut diamonds; suggested retail price is $895. In National Jewelers Whiteflash also has centered it's coveted ACA diamond - super ideal cut hearts and arrows diamond both in princess and in round brilliant.
When it comes to selling diamond engagement rings, experts recommend that retailers put emphasis on emotion and lasting value. And with continuing competition from online players, retailers can provide the type of persuasion that e-tailers can’t – not mention giving brides and grooms the crucial opportunity to ouch and feel the pieces they’ll spend a lifetime wearing.
About Us
Whiteflash is the first company in the U.S. to specialize in the coveted Hearts & Arrows diamond and bring the sheer beauty of “super ideal cut” to the Internet. Debi Wexler, a computer entrepreneur founded Whiteflash in 2000 bringing an expansive selection of loose diamonds to the Internet, including an exclusive brand of Hearts & Arrows. A Cut Above (ACA™) is unmatched in its brilliance, fire and sparkle and remains the only Hearts & Arrows diamond sold online with advertised standards and a “true patterning” guarantee. In addition, Whiteflash offers original handcrafted platinum and gold settings, diamond engagement rings and wedding bands, custom designs and specialty jewelry.
